SEO, Google / Facebook Ad, Newsletter

We can help you start to climb the search rankings

A website with little or no visibility doesn’t really fulfil its purpose. We design, develop and optimise websites with SEO best practices in mind to ensure you’re ranking higher for target search terms. No matter if you’re starting from scratch or already have an established online presence, we can help you improve your search ranking. The design of your website should not just be beautiful, but should also attract to new clients.

1. Search Engin Optimisation (SEO)

Technical Optimisation

We integrate technical SEO into the design of your website by default. However, a SEO optimisation is a long term process. Therefore, we will propose you ongoing improvements, from simple tweaks to new optimisations of added pages.

SEO Audit

We can provide a report of what improvements can be implemented to your web presence, keyword positioning, organic traffic, and competitor identification. In this process, we identify potential opportunities and create a plan for your SEO strategy.

Keyword Research

Keyword research provides us with valuable information about the terms users enter when searching and its volume of searches. Additionally, we seek to gain a deep understanding of the users’ underlying search intentions (for example, seeking for a product or ready to buy) to craft content that delivers maximum results.

Measurement + Reporting

We measure performance from day one by establishing ROI metrics to accurately track the success of each campaign and modify, if necessary. The performance of a campaign is presented to clients regularly on monthly basis. Our goal is to achieve a long term brand awareness or demonstrate measurable impact on business results.

2. Google ads

Competitor Research

We help organisations to get a step ahead of their competition in their marketing efforts. We assess the market landscape for untapped opportunities by using modern tools as well as old-fashioned manual researches to make your ad stand out above your competitors.

Audience analysis

The Google Ads audience feature is a powerful tool that lets you target specific people through demographic, interest attributes and online behaviours. That way, you can reach the people most likely to want your products or services, instead of showing them ads for things they don’t care about.

Pay-Per-Click (PPC) Campaign Creation

We’re committed to building a PPC campaign that will bring you the most qualified traffic, leads, and sales: from researching and selecting the right keywords, to organizing those keywords into well-organized campaigns and ad groups, to setting up landing pages optimised for conversions.

3. Facebook ads

Ads Set Up & Monitoring

In addition to our organic efforts, our social media team runs paid ads that are specifically targeted to your audience. Our experts monitor performance metrics and optimise ad spend to increase the ROI on your social media marketing budget.

Measurement + Reporting

We monitor social ads on a regular basis. The information we collect helps us identify ways to enhance targeting, gain more brand followers, and increase your company’s awareness. Once a month you will receive detailed reports.

4. e-mail marketing

Conversion-Oriented Design

As a first step, we make sure we understand your customers and that your email can convey your story effectively and is optimised for conversions. Our team of designers designs e-mail newsletters that are inviting and engaging to your target audience.

Responsive Layout

We make sure that your message gets across all the devices, no matter which device your customers see it on. Therefore, your newsletters will perfectly work on tablets, computers, and mobile phones.

Email Marketing Statistics

In MailChimp or SendingBlue, you have access to important marketing metrics: how many have opened your emails, which device they are using to view them (computer or phone), which links were clicked, and much more.

Ease of Use

Once we set up the newsletter, we will guide you through on how to use it. You will be able create your own newsletters in no time using an email marketing tools like Mailchimp or Sendingblue. You can also track open rate and click throughs of your email campains.