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SEO, Google / Facebook Ad, Newsletter

We can help you start to climb the search rankings

A website with little or no visibility doesn’t really fulfil its purpose. We design, develop and optimise websites with SEO best practices in mind to ensure you’re ranking higher for target search terms. No matter if you’re starting from scratch or already have an established online presence, we can help you improve your search ranking. The design of your website should not just be beautiful, but should also attract to new clients.

1. Search Engin Optimisation (SEO)

Technical Optimisation

We integrate technical SEO into the design of your website by default. However, a SEO optimisation is a long term process. Therefore, we will propose you ongoing improvements, from simple tweaks to new optimisations of added pages.

SEO Audit

Using advanced AI algorithms and machine learning, we can provide a comprehensive report on your web presence, highlighting areas for improvement in keyword positioning, organic traffic, and competitor identification.  By analyzing your competitors’ strategies, we can help you identify new opportunities for growth. Based on the insights gathered, we will create a customized SEO strategy plan that is tailored to your business goals.

Keyword Research

Keyword research provides us with valuable information about the terms users enter when searching and its volume of searches. We use AI algorithms to analyze search trends and competitor data to recommend optimal keyword positioning.
Additionally, we seek to gain a deep understanding of the users’ underlying search intentions (for example, seeking for a product or ready to buy) to craft content that delivers maximum results.

Measurement + Reporting

We measure performance from day one by establishing ROI metrics with the help of AI algorithms to accurately track the success of each campaign and modify strategies if necessary. The performance of a campaign is presented to clients regularly on a monthly basis. Our goal is to achieve a long term brand awareness or demonstrate measurable impact on business results.

2. Google ads

Competitor Research

We help organisations to get a step ahead of their competition in their marketing efforts. We assess the market landscape for untapped opportunities by using AI modern tools as well as old-fashioned manual researches to make your ad stand out above your competitors.

Audience analysis

The Google Ads audience feature is a powerful tool that lets you target specific people through demographic, interest attributes and online behaviours. That way, you can reach the people most likely to want your products or services, instead of showing them ads for things they don’t care about.

Pay-Per-Click (PPC) Campaign Creation

Our AI-powered solutions harness advanced algorithms to optimize ad performance, identify new customer opportunities, and drive accelerated business growth. With our expertise and AI-driven insights, we generate high-converting ad copies effortlessly, ensuring maximum impact and efficiency in your campaigns.

3. Facebook ads

Ads Set Up & Monitoring

In addition to our organic efforts, we take advantage of AI algorithms to analyze vast datasets to optimize targeting, ad creatives, and bidding strategies, ensuring your ads reach the right audience at the right time. Our experts monitor performance metrics and utilize AI to optimize ad spend, aiming to increase the ROI on your social media marketing budget.

Measurement + Reporting

We monitor social ads on a regular basis. The information we collect helps us identify ways to enhance targeting, gain more brand followers, and increase your company’s awareness. Once a month you will receive detailed reports.

4. e-mail marketing

Data based strategies

With AI-driven segmentation, we analyze vast customer data to precisely target your audience, ensuring tailored campaigns for each recipient. Personalization is crucial, as AI adjusts content elements dynamically, enhancing engagement rates and user experiences. AI helps us also to craft compelling email copy that captures attention and drives action. Additionally, automated A/B testing enables us to optimize campaigns systematically for maximum effectiveness.

Conversion-Oriented Design

As a first step, we make sure we understand your customers and that your email can convey your story effectively and is optimised for conversions. Our team of designers designs e-mail newsletters that are inviting and engaging to your target audience. We make sure that your message gets across all the devices, no matter which device your customers see it on. Therefore, your newsletters will perfectly work on tablets, computers, and mobile phones.

Email Marketing Statistics

In MailChimp or SendingBlue, you have access to important marketing metrics: how many have opened your emails, which device they are using to view them (computer or phone), which links were clicked, and much more.

Ease of Use

Once we set up the newsletter, we will guide you through on how to use it. You will be able create your own newsletters in no time using an email marketing tools like Mailchimp or Sendingblue. You can also track open rate and click throughs of your email campains.